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Uncovering the macrostructure of tourists’ preferences. A choice experiment analysis of tourism demand to Sardinia

Brau, Rinaldo - Cao, Davide (2004) Uncovering the macrostructure of tourists’ preferences. A choice experiment analysis of tourism demand to Sardinia. Working Paper. CRENoS.

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Official URL: http://www.crenos.it/working/pdf/05-14.pdf

Abstract

This paper studies the preferences of tourists visiting the island of Sardinia (Italy), by means of a choice modelling approach. The focus is on some specific demand-enhancing effects which should confirm the feasibility of implementing sustainable tourism policies. Multinomial logit estimations reveal the strong negative effects resulting from the congestion of tourist attractions and the major transformation of coastal environments. On the other hand, recreational services and the proximity of accommodation to the beaches also seem to be important. The computation of willingness to pay measures and choice probabilities for hypothetical destinations illustrate how this kind of approach can provide useful information in determining decision processes by policy makers and development agencies.

Item Type:Technical Report / Working Paper / Project Report (Working Paper)
Publisher:CRENoS
Date:2004
Institution:Universita' degli Studi di Cagliari
Divisions:Centri > CRENoS Centro Ricerche Economiche Nord Sud
Subjects:Area 13 - Scienze economiche e statistiche > SECS-P/05 Econometria
Uncontrolled Keywords:Tourism demand, Green preferences, Choice experiments, Stated preferences
ID Code:222
Deposited On:10 Nov 2008 08:31

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